A collection of resources and commentary providing an introduction to supply chain management and related systems for students, practitioners, and anyone else interested in learning more about how to design, manufacture, transport, store, deliver, and manage products. Sunday, December 14, Advantages and Disadvantages of Ecommerce in Supply Chain With ecommerce becoming a new trend for companies around the world to manage their supply networks and delivery products to their target customers, retail stores now face the possibility of being gradually replaced in the process. Compared to normal retailing, ecommerce generally offers customers more convenience and better prices.
Prior to its golden era of the late 20th century, corporate strategy mainly focused on how to maintain monopolies. From the late s, Michael Porter introduced a number of popular strategy frameworks, most notably his Five Forces Framework and Generic Strategies.
The Generic Strategies state that competitive advantage can be achieved through either cost leadership, differentiation, or a focused mix of the two. Through his activity positioning framework, Porter prescribed that firms can achieve competitive advantage through three positioning strategies: Segmenting through the choice of offering, not by customer.
Using tailored methods for serving them within the market. AMD, the main competitor of Nvidia, has underperformed comparatively, because its focus is more widespread, resulting in diluted efforts.
Compared to incumbents, such as Western Union, it offered more options for sending and receiving money. Eschewing a branch operation saved Xoom money, which allowed investment to be diverted into building its technology and range of receiving options for consumers.
Despite being the king of electronic payments, PayPal needed Xoom for its expertise in access-based positioning. Xoom worked as a conduit, enabling payments, as opposed to PayPal and indeed Western Union which required users to be inside its ecosystem.
The Evolution of Corporate Strategy Within the realms of the business world, preth-century theories of competitive strategy focused on binary outcomes; mainly how to bludgeon markets with monopolies and exclusivity agreements. As markets became more liberated, compromises and specializations became more important and up to the midth-century teachings moved towards gaining internal proficiency within business analysis.
Offering a competitor analysis tool to assess markets based upon dynamics of the bargaining power of buyers and suppliers, the threat of new entrants and substitutes, and overall industry rivalry. A more in-depth explanation of this method can be read here.
His follow-up was named Competitive Strategywhich introduced the concepts of Generic Strategies. This framework was based on the assertion that in order to maintain above average long term profitability, a firm requires a sustainable competitive advantage. There are two high-level ways that a firm can possess this: A firm must achieve one of those, or the third, a focused specialism of either strategy within targeted markets.
The figure below shows a graphical representation of his two seminal strategy frameworks: He wrote that there are three activities that can be followed within this positioning framework, variety-based, needs-based, and access-based.
As a compliment to the generic strategies, these tactics gave more clear paths towards how a firm can gain competitive advantage and thus, succeed within a wider generic strategy. For example a cost-leadership generic strategy merely implies that a firm must produce at the cheapest cost. But how does a company reach that point?
They are shown visually below, followed by their explanation with some competitive strategy examples from successful companies of the era. It thus chooses to not segment itself by the customer, but instead through the choice of offering.
This focused approach can allow a company to scale through specialization and, by allocating resources to specific areas that enables it to accelerate innovation, drive better service and achieve lower costs. Porter used the example of Jiffy Lube for successful variety-based positioning.
A business that he cited had succeeded by solely producing automotive lubricants and with no ancillary products, or services offered. This resulted in faster service, cheaper cost, and a superior product 2.
Needs-based Positioning The converse of variety-based positioning is the option of just targeting segments of customers and fulfilling all of their needs. This builds excellence through understanding a customer and capturing its full value-chain through tailored service and repeat business.
The examples provided for this strategy were within the industry of wealth management. Access-based Positioning The final strategy is targeting customers that have similar needs, but with disparate access routes to the product or service.
Access can be defined by customer geography or customer scale, insomuch that a firm requires different delivery methods in order to serve them effectively. Carmike Cinemas sold in to AMC Theatres was provided as an example of a successful application of this strategy.
It was a chain of cinemas that targeted small town cinema-goers in rural areas.
Operating a central corporate function allowed Carmike to gain economies of scale, yet it distributed the cinema experience through a tailored local service. One such example mentioned was via cinema managers who knew patrons by name and ran their own marketing campaigns.
It’s been 10 years since Walmart set out on its quest to become a leader in sustainability, beginning with three bold, aspirational goals. This is the second of a two-part series that takes stock of the company and its progress, as well as its sustainability journey over the past decade. What is IKEA’s strategy toward its suppliers? How important is this strategy to IKEA’s success? -IKEA main supplier are swedwood an IKEA owned manufacturers. -Long term co-operation to give best possible results. -produce products of good function-flexibility. Manager’s Challenge Timberland is known for great shirts and solid climbing boots. The com-pany has had a good financial history with decent revenues and profits.
Yet once a a business has innovated, it still needs to have strategic planning in place to ensure that it can execute and seize competitive advantage. Apple and Nokia spring to mind for companies that have had their respective strategic successes and failures scrutinized heavily in recent times.
Impressive figures for a mature business. The GPU was invented by Nvidia in and, within the vast chip market, it is still the only offering that it produces.Ian Worling, Ikea’s director of business navigation, introduces the strategy by quoting Kamprad’s original statement of the company’s ambition: “to create a better everyday life for the many people.”.
Corporate social responsibility (CSR, also called corporate sustainability, sustainable business, corporate conscience, corporate citizenship or responsible business) is a type of international private business self-regulation. While once it was possible to describe CSR as an internal organisational policy or a corporate ethic strategy, that time has passed as various international laws have.
What is IKEA’s strategy toward its suppliers? How important is this strategy to IKEA’s success? -IKEA main supplier are swedwood an IKEA owned manufacturers. -Long term co-operation to give best possible results.
-produce products of good function-flexibility. Latest news, expert advice and information on money. Pensions, property and more.
Sep 04, · Operations Management: Product and Service Design. Posted on September 4, September 4, Product and service design – or redesign – should be closely tied to an organization’s strategy.
Product or Service Design Activity. One factor that accounts for IKEA’s success: Good quality at low price. IKEA sells. Strategic Partnership: Taking Your Supplier to the Next Level. By Beroe Inc. Tweet; its cars following a revelation that a Chinese subcontractor was supplying counterfeit plastic to one of Aston Martin’s suppliers in the country, it becomes clear that procurement is yet to be given the importance it demands.
It is very important to.